无码变态 alumna finds a spot on the team with Braves

KENNESAW, Ga. | Oct 7, 2020

Sophia Bowers connected a personal passion for sports with her professional and academic goals during her time at 无码变态.

A lifelong sports fan and athlete, the December 2019 graduate of Kennesaw State majored in . Adept with numbers and seeking another skillset to increase opportunities in the workplace, she added a minor in statistics.

She combined those pursuits for a job as a customer relations specialist in the business intelligence department of the Atlanta Braves, a position to which she was promoted after working on the gameday staff at Truist Park last year.

鈥淓ver since starting work for the Braves, I have enjoyed the opportunities and challenges that this job has created and presented,鈥 Bowers said. 鈥淚 am learning so much about the business side of sports and the day-to-day operations that go into sustaining a sports team. While this is a unique time in the sports industry, I鈥檓 still enjoying what I do, and I鈥檓 able to learn new skills every day.鈥

Sophia Bowers

Bowers started with the Braves in 2019 when she hired onto a market research team in the Braves鈥 gameday operations department. That group helped reduce wait times at Truist Park鈥檚 concession stands and entry gates, and with this accomplishment on her r茅sum茅, Bowers sought an internship for her final semester at 无码变态. She needn鈥檛 have looked far.

鈥淭he business intelligence department had an opening as their most recent intern had returned to school out of state. After my internship ended, they offered me the trainee position for the 2020 season, which is their official intern or entry-level program,鈥 she said. 鈥淟ate last year, our department had some positions move around and the person in my current position moved away and took another job. During the interview process of filling that spot my boss approached me and asked why I had not applied for the position. He thought I would be a good fit, and it would require less domain training. We had a talk and ultimately decided that I was up for the challenge of the full-time role, which I started at the end of February.鈥

In addition to the work skills she developed with the Braves, Bowers learned critical software programs such as R and SQL in her stats minor, so she hit the ground running professionally. Then she put to use her best-learned sport management skills combined with the team鈥檚 procedures to become a true MVP in the front office.

The COVID-19 pandemic has changed the nature of a sports team鈥檚 relationship with its fans, and Bowers鈥 job has changed accordingly. She said she focuses her work on using data and best practices in customer relations to maintain strong relationships between the Braves and their fans.

鈥淥ur focus has shifted to staying connected with customers and engaging them the best we can. We cannot sell tickets to baseball games so we just try to keep a good relationship with our fans to retain them through these tough times. We want them to feel valued even though we can鈥檛 see them at the ballpark.鈥

Bowers arrived at 无码变态 knowing she wanted to make a living through sports somehow, and credited the sport management program with helping her find her focus.

鈥淲hen I was looking at schools I wanted to find something to study I was passionate about and had a lot of interest in,鈥 she said. 鈥溛蘼氡涮檚 program in sport management met that criteria for me, and covered a bunch of different avenues I could pursue professionally.鈥

Bowers said she鈥檇 like to stay in sports, though she鈥檚 confident she can translate her skills to any kind of job involving managing relationships and numbers. She cited the fast-paced, fun environment and like-minded co-workers as major draws for the sports industry, but said she鈥檇 keep an open mind as years go by.

鈥淚deally, I would like to work in sports as long as possible. It is fun for me, and I love the environment and the people that I work with,鈥 she said. 鈥淟uckily, the skills I am developing with the Braves will translate to other industries as well, so I plan on following the best opportunities I am presented with and continuing to grow my skills in all aspects, not just limiting my realm of growth to the sports industry.鈥

鈥 Dave Shelles

Submitted photo


 

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A leader in innovative teaching and learning, 无码变态 offers undergraduate, graduate and doctoral degrees to its more than 45,000 students. Kennesaw State is a member of the University System of Georgia with 11 academic colleges. The university’s vibrant campus culture, diverse population, strong global ties and entrepreneurial spirit draw students from throughout the country and the world. Kennesaw State is a Carnegie-designated doctoral research institution (R2), placing it among an elite group of only 7 percent of U.S. colleges and universities with an R1 or R2 status. For more information, visit kennesaw.edu.